Sign the merchant
the week they open,
not the year they switch

Every morning, the new businesses in your trades and states, born in the last hours, verified as real and actually doing the trade, with the best channel to reach the owner. You do the selling.

For ISOs, merchant services agents, terminal resellers and payroll providers

Get a real morning from your territory

30 minutes:

  1. 1.Tell us what you sell and where.
  2. 2.See a real morning from your territory.
  3. 3.Get the numbers and the pricing for your segment.

Keep the morning either way.

About 104,000 new businesses come online worldwide every day116 tradesmeasured September 2026

0 new businesses came online worldwide since you opened this page

EXAMPLEDAY ZERO · OCT 7

Barbershop

Atlanta, GAaddress on the page

Actually does the trade
checked
First channel
Instagram
Follow-up
phone
Signals
booking link, Instagram active

What you receive every morning

One line per new business, in the trades and the states you chose. Each line answers the questions your team would otherwise spend the morning on.

EXAMPLE
Day Zero
OCT 7
The business
hidden in this example
The trade
Law firm · personal injury, solo
Actually does the trade
checked
Where
Chicago, ILaddress on the page
First channel
named emailfollow-up: phone
The right person
hidden in this example
Signals
bar number on the page, no reviews yet
Day Zero
The date the business appeared. Usually yesterday.
The business
Its name when we're sure of it, and where to see it.
The trade
One of 116, with the specialty when there is one: a residential plumber is not a commercial one.
Actually does the trade
Checked. A countertop maker is not an installer. A directory is not a plumber.
Where
State and city, with how we know: address on the page, area code, or inferred.
First channel
The one to use first, and the one to follow up with. Email, form, social or phone.
The right person
A named email when there is one, not just info@.
Signals
What matters for your sale: booking tool, license mentioned, social presence, and more depending on the trade.
EXAMPLE
Day Zero
OCT 7The date the business appeared. Usually yesterday.
The business
hidden in this exampleIts name when we're sure of it, and where to see it.
The trade
Law firm · personal injury, soloOne of 116, with the specialty when there is one: a residential plumber is not a commercial one.
Actually does the trade
checkedChecked. A countertop maker is not an installer. A directory is not a plumber.
Where
Chicago, ILaddress on the pageState and city, with how we know: address on the page, area code, or inferred.
First channel
named emailfollow-up: phoneThe one to use first, and the one to follow up with. Email, form, social or phone.
The right person
hidden in this exampleA named email when there is one, not just info@.
Signals
bar number on the page, no reviews yetWhat matters for your sale: booking tool, license mentioned, social presence, and more depending on the trade.

Checked before it reaches you

  • It's a real business
  • It actually does the trade
  • It's in your states
  • It can be reached

Removed before it reaches you

  • Networks of identical copycat sites
  • Directories and aggregators
  • Pages that aren't a business yet. If one becomes a real business a few days later, it reaches you then, with the delay noted.

What you see on Day Zero

A family plumbing shop in Burbank, California, Day Zero on October 8. Open seven days, same-day visits, water heater replacement priced in the thousands installed, financing offered, the diagnostic fee waived when they do the repair. That reads as tickets from a few hundred to several thousand dollars, paid on site or financed: a card reader in the truck, a merchant account, invoices paid by card. Nothing on the page says who processes them, and you don't assume.

REAL · NAME WITHHELDDAY ZERO · OCT 8

Plumbing · drains, water heaters, gas lines

Burbank, CAaddress on the page

Actually does the trade
checked
First channel
contact form
Follow-up
phone
Signals
state license number on the page, financing offered, text-a-photo quotes

Every business has a Day Zero

A new business takes its first card payment before it has a single statement anyone can analyze, so the first provider wins it on timing, not on rate, and the residual runs from there.

  1. Day 0

    A business is born. It needs insurance, a bank, a way to get paid, suppliers, software, a way to be found. It has none of them yet.

  2. The first weeks

    It chooses. The first vendors who show up get the first conversations.

  3. Months later

    It appears in the places every sales team searches. Everyone calls at once.

  4. By then

    Its first vendors are already in. And they tend to stay for years.

The only edge that doesn't wear out is time.PrimeSignal puts you on Day Zero. Every morning.

Get a real morning from your territory

From the first card payment to the first paycheck

  • Card paymentsmerchant accounts, countertop terminals, mobile card readers, tap to pay, card-not-present accounts, invoicing with card payments
  • Payrollpayroll for first hires, time tracking with payroll, contractor payments, PEO

New demand is born every morning, and it does not stop

  • ~104,000

    It does not stop

    About 104,000 new businesses come online worldwide every day. Your market is not a stock you work through. It renews every morning.

  • 116

    Only your target

    116 trades and the states you choose. Every business is checked before it reaches you, so your team spends its morning selling, not sorting.

  • Day 0

    Before your competitors

    They reach you on Day Zero, months before they show up where everyone else looks.

If your team contacts at volume

At least 150 to 300 a day matching your ICP.

No ceiling on our side.

The ceiling is how many you can contact.

If your reps work a territory

The new businesses in your trades and your territory, each morning, with what your reps need to walk in first.

Get a real morning from your territory

Your competitor cannot buy your territory

One company per product, per segment, per territory.

If you sell card processing to new home service businesses in the Southeast, no other payments company receives new home service businesses in the Southeast. An insurer or a supplier can, because they don't sell what you sell.

AKMEWIVTNHWAIDMTNDMNILMINYMAORNVWYSDIAINOHPANJCTRICAUTCONEMOKYWVVAMDDEAZNMKSARTNNCSCDCOKLAMSALGAHITXFL

Illustration · each dot is a new business

What we don't do

  • We don't contact anyone for you.

    We deliver. Your team sells.

  • We don't say how we see them first.

    If it were public, your competitors would have it.

  • We don't ask you to sign a contract.

    A payment link, and you can stop.

  • We don't have client logos here yet.

    That's why the call includes a real morning of your territory. Judge the output, not our claims.

This isn't for you if no one on your team prospects every day.It is for you if they do, and they're tired of calling the same businesses as everyone else.

Questions payment teams ask

Are these merchants already processing?

We don't claim either way, and we never say they aren't. We tell you the day the business appeared, its trade, its city and the best channel to reach the owner. Whether a reader is already in the truck is what your first conversation finds out.

New merchants have no processing history. Are they worth boarding?

That depends on the trades you pick, so pick the ones paid on site with real tickets: home services, salons, clinics, contractors. Approval stays with your underwriting. What we add is that each business is checked as real, doing the trade it shows, in the state it shows. And a merchant you board in its first weeks starts on your pricing, not on a rate someone else set.

We sell payroll. Most new businesses have no employees yet. Is this for us?

Only if you pick the trades that hire from the start: restaurants, contractors with crews, clinics, salons with staff. A solo owner may be months from a first paycheck, and you would be early. We tell you the trade on Day Zero. When they hire is for your team to follow.

Where do the businesses come from?

We see new businesses the moment they come online. How we do it is the part we keep. What you can judge is the result: on the call, you get a real morning from your territory.

How is this different from the contact platforms I already use?

Those platforms index businesses once they're established, often months after they were born, and every one of your competitors searches the same index. PrimeSignal reaches you on Day Zero, before a business shows up there.

I already buy new business filings. Why would I need this?

A filing tells you a legal entity exists. It doesn't tell you the business is open, what trade it's in, or how to reach the owner. Some open months after they incorporate. Some never open. Some start selling before they incorporate.

And filings are public: every competitor in your state reads the same names the same morning.

PrimeSignal reaches you when the business itself shows up, checked, with its trade and its best channel to reach it. Don't take our word for it: on the call, put a real morning of ours next to the filings you already buy and see what's on one and not the other.

Is it exclusive?

Yes, by product, segment and territory. No one who sells what you sell receives the same segment in the same territory.

How many a day for my segment?

It depends on your trades and your states. We give you the real number for your segment and your territory on the call, measured, not estimated.

Can I try it before I commit?

On the call, you receive a real morning of new businesses from your territory. You keep it whether you sign or not.

What's included?

The last 30 days of your segment on day one, one hour of onboarding to write your target in plain words, and no contract.

Tomorrow morning, new businesses will be born in your territory

Some of them will need exactly what you sell. The first vendor to reach them has the best chance to keep them for years.

Worth a conversation?

30 minutes:

  1. 1.Tell us what you sell and where.
  2. 2.See a real morning from your territory.
  3. 3.Get the numbers and the pricing for your segment.

Keep the morning either way.

Prefer email? victor@primesignal.io